"RAIN Group is much more than a partner. As our sales and marketing arm, they outperformed on our highest expectations, providing tangible results and proven sales and marketing models that immediately incorporate into our market outreach."

- Chief Operating Officer, International Innovation Company

WHITE PAPERS AND EBOOKS

Sales White Papers & Ebooks

What Sales Winners Do Differently

Despite popular claims that solution and relationship selling are dead, our recent research found results to the contrary. In fact, we believe that mindset will put your sales success in grave danger. In RAIN Group's newest white paper, Mike Schultz and John Doerr share how selling has changed, what behaviors separate sales winners most from second-place finishers, and the three levels of behaviors that will help you win your next sale. Sales White Paper: What Sales Winners Do Differently

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5 Keys to Maximizing Sales with Existing Accounts

In 5 Keys to Maximizing Sales with Existing Accounts, Mike Schultz and John Doerr identify five areas where high performers excel and share the processes this group uses that allow them to enjoy significant account and revenue growth. Sales White Paper: 5 Keys to Maximizing Sales with Existing Accounts

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Why Strategic Account Management Fails – And What to Do About It

In this white paper, with data and insights from RAIN Group's Benchmark Research on High Performance in Strategic Account Management, Mike Schultz and John Doerr share the 7 most common reasons why strategic account management initiatives fail and what you can do to make yours a success. Sales White Paper: Why Strategic Account Management Fails

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Why Sales Training Fails

In this report, Mike Schultz and John Doerr, explain the latent, beneath-the-surface reasons why sales training almost never gets leaders the results they want. Sales White Paper: Why Sales Training Fails

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How to Build the Expert Sales Force

In this ebook, Mike Schultz and John Doerr, Co-presidents of RAIN Group and bestselling authors of Rainmaking Conversations, share the keys to building a sales force of fluent experts. Sales eBook: How to Build the Expert Sales Force

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Sales Training Success Kit

This Sales Training Success Kit will teach you how to get the most out of your sales training dollars and build programs that lead to across the board improvements in sales performance.

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RAIN Selling: Keys to Leading Masterful Sales Conversations

In this ebook, Mike Schultz and John Doerr will share with you the keys to leading sales conversations that result in new clients. They’ll introduce you to RAIN SellingSM, a proven, research-based methodology designed specifically to teach you how to go from the initial conversation to the close. Sales White Paper: RAIN Selling: Keys to Leading Masterful Sales Conversations

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7 Critical Factors for Successful Sales Conversations

This ebook will introduce you to RAIN SellingSM, a proven, research-based methodology designed specifically for the complex sale and the challenges you face. We’ll teach you how to go from the first conversation to the close by implementing the 7 critical factors for successful sales conversations. Sales Conversations White Paper: 7 Critical Factors for Successful Sales Conversations

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How to Get Started

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