// Sales Training Programs

Revolutionizing Virtual Sales Training

Modern training that drives business results.

It wasn’t long ago that most training was delivered live, on-site. That changed overnight.

But what’s passing for the virtual part of training simply isn’t good enough.

Watch the video to the right to learn how RAIN Group delivers the most impactful virtual sales training that drives behavior change and business results.

70%
of B2B sales reps forget what’s learned within a week of training.
80%
of information is retained after 60 days with spaced repetition.
65%
of information is retained after 3 days when using video.

According to research from Gartner, sales reps forget most information within a week of training. However, when introduced to information over time and through multimedia, it drastically improves retention and learning.

Our approach utilizes the concept of spaced repetition with continuous reinforcement leveraging video, micro learning, and assignments. Live virtual sessions (VILT) are highly interactive and discussion-based. When paired with our coaching process and 90-day sales achievement challenge, true sales transformation occurs.


Modern, Modular, and Multi-Modal Virtual Training

At RAIN Group, we don’t just deliver world-class virtual training, we deliver a transformational experience purpose-built for adult learners.

We’ve taken our suite of sales training programs and broken them down into a rich and deep library of over 70 distinct, portable modular blocks of learning that cover specific skills sellers, account managers, and sales managers need to master. Modules are built to ensure the training sticks, behaviors change, and results are realized.

whats_in_a_module_mobile

1. Learn

Pre-work is delivered via micro learning, video, and exercises that allow participants to learn key concepts prior to classroom sessions.

2. Collaborate & Practice

Highly interactive and collaborative classroom sessions, delivered virtually or in person, focus on practice, application, and feedback.

3. Reinforce & Apply

Micro learning and videos drive post-session reinforcement. Application Assignments allow sellers to apply new skills to live sales situations.

4. Refine

Between sessions, Application Coaching helps sellers refine skills and build confidence while being held accountable for on-the-job implementation.

1. Learn

Pre-work is delivered via micro learning, video, and exercises that allow participants to learn key concepts prior to classroom sessions.

4. Refine

Between sessions, Application Coaching helps sellers refine skills and build confidence while being held accountable for on-the-job implementation.

Training Program Structure

2. Collaborate & Practice

Highly interactive and collaborative classroom sessions, delivered virtually or in person, focus on practice, application, and feedback.

3. Reinforce & Apply

Micro learning and videos drive post-session reinforcement. Application Assignments allow sellers to apply new skills to live sales situations.

After the curriculum is delivered, sellers are coached and held accountable for applying new skills and making new behaviors permanent through our Execution Assurance process.


Enable Sales Managers for Lasting Behavior Change & Results

Sales managers are key to long-lasting behavior change and results. While sellers learn critical sales skills needed for success, sales managers learn critical coaching skills to support their teams. There are 3 key elements to our approach:

Sales Manager Training

Sales Manager Training

Managers attend Coaching for Action and Accountability modules to improve coaching skills and drive seller action and accountability to implement the desired change.

Coach the Coach

Coach the Coach

We coach your coaches for 90 days to help them support sales professionals and to hold them accountable to implementing their coaching plans. 

90-Day Sales Achievement Challenge

90-Day Sales Achievement Challenge

We help coaches launch 90-day sales achievement challenge with their teams to turn new sales skills into habits. Staying with it for 90 days is essential to success. 

Experience Success Like Our Clients

RAIN Group delivers award-winning sales results.

Recognized as a Top 20 Sales Training Company by Selling Power and Training Industry, we’ve received numerous awards and recognition for work with our clients.

Sales Training Program of the Year 2021
2022 Gold Stevie Winner

Explore Other Client Results

Toyota
BDO
Horne
BP3

Experience RAIN Group’s Virtual Training Approach in Action

Learn how RAIN Group’s approach to virtual sales training and change can help drive change and results for your organization.


Experience RAIN Group's Training in Action.