A lot happens between the first “hello” with a buyer and receiving a signed contract. RAIN Selling teaches your team how to lead this process with the greatest success.
Problems. Pain. Needs. Most advice suggests you uncover buyer afflictions. But that’s only half the story. You must also uncover buyer wants, desires, and aspirations to provide maximum value.
People buy with their hearts and justify with their heads. Your solution must satisfy both and present a compelling impact case for why buyers should buy, and why they should from you.
Our RAIN Selling methodology is fueled by decades of experience teaching consultative selling, and our primary research including What Sales Winners Do Differently, The Top-Performing Sales Organization, and Top Performance in Strategic Account Management.
RAIN Selling was popularized in our Wall Street Journal bestselling book Rainmaking Conversations: Influence, Persuade, and Sell in any Situation, which has been translated into 7 different languages.
Training is not our focus. Behavior change is. We have a complete learning system focused on real behavior change and results that includes assessment, program customization, and robust reinforcement to ensure that skills are learned and applied. Learn more.
Download our free ebook to learn the keys to RAIN Selling, our proven methodology for leading masterful sales conversations.
Learn how RAIN Group helped a consulting firm adopt RAIN Selling and grow their client roster by nearly one-third in just 10 months.
Take the first step to learn how RAIN Selling can help you develop consultative selling skills in your team and win more sales.
