Consultative Selling | Sales Training Program

Sales are won and lost based on the conversations your sellers have with buyers. Too often, sellers make mistakes—common mistakes that end up losing them the sale.

Our RAIN Selling: Foundations of Consultative Selling training program will teach your team a proven process for leading masterful sales conversations from “hello” to “let’s go.”

This program introduces the strategies and tactics that are the foundation of successful selling, and the key selling skills your team needs to become top performers.

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We partnered with RAIN Group to help enable our sales team around consultative selling. With a mix of virtual sessions, application assignments, and coaching sessions, it has allowed our sellers to take it from the sessions to adoption in their day-to-day activities. RAIN Group also improved coaching for our leaders. This training has had a huge impact for us. We’ve already witnessed great results and continue to receive positive feedback from our sellers.

Todd Fach, Director of Sales Learning & Development, Covetrus

Sales training boosts Bright Horizons' enrollment; conversion rates increase 30%.

When Bright Horizons was relying on a staff of educators and child care providers to increase enrollments, it brought in RAIN Group to turn this unconventional group into sellers.

RAIN Group conducted an analysis of the business development needs of Bright Horizons’ team and delivered training for various experience levels. In addition, group coaching gave opportunities for role play, real life examples, and more.

By arming enrollment counselors with sales skills, they were able to boost enrollment rates by 30%.

Click here to read the full case study east