Sales Management Training

Many people find themselves in the role of sales manager as the result of a promotion to recognize their top performance as a seller. But the skills that make for a successful seller and a successful sales manager are quite different. In fact, managing a sales team is one of the more difficult jobs in any company.

In the RAIN Sales Management training program, participants learn how to direct the people on their teams, keep them motivated, and hold them accountable so sellers not only meet but consistently exceed sales targets.

We take a modular approach to curriculum development and build programs for the types of sales situations your sellers face, whether it be primarily virtual selling (Managing Sellers Virtually) or face-to-face.

An important leverage point for many companies is their sales managers. Sales managers hold the keys to unlocking sales performance.

Yet, according to our Top-Performing Sales Organization research, only 3 in 10 companies agree that sales managers have the skills they need to manage and coach sellers. This means that if you line up 10 sales managers, seven of them don’t have the skills to do their jobs effectively. This is the lowest of all the sales skills we studied.

Our sales manager training will give your team the knowledge, skills, and tools they need to keep sellers motivated, hold them accountable, and manage a team that not only meets, but exceeds their sales goals.

"With RAIN Group’s help, we have transformed our sales organization into an engine for company growth! Business development activity and results immediately improved after the training. Now it has been many months since the initial training, and we are seeing continued improvement with sales up 31%. RAIN Group continues to help us make the right moves and continues reinforcement training activities, and things just get stronger. A true change agent, they are a big part of our success."

- Frank Hernandez, Director of Marketing, Modern Postcard

cStor wins significantly more sales, improves profit margin, and increases productivity.

When cStor’s sales professionals were using an inconsistent sales approach, they brought in RAIN Group for a multi-year initiative to establish a common sales methodology.

RAIN Group assessed the team to pinpoint areas for improvement, delivered RAIN Selling workshops, provided coaching and reinforcement, and lent recruiting assistance. Results were impressive:

Number of deals closed year-over year improved by 15.2%
Gross profit margin on sales won improved by 12.2%
Reduced average days to close by 10.4%
Results were so impressive the program won a prestigious Stevie Award for Sales Training/Coaching Program of the Year

Click here to read the full case study. >>