More than ever, sales teams struggle with unqualified leads, missed sales goals, and lost opportunities. Coaching is an effective way to tackle these issues—but sales leaders and managers are at a loss for how to implement a productive coaching system.
In the RAIN Sales Coaching program, sales leaders will learn how to help sellers and professionals achieve their greatest sales potential in all of their opportunities.
An effective coach can be the most significant factor in a seller’s success. This program will teach your team what it takes to develop successful sellers. The result: a focused sales team that exceeds sales targets.
Sales leaders and managers will be introduced to the 5 roles and 5 rules of sales coaching—the foundational guidelines for building the skills needed for top-notch sales coaching.
Are your sellers qualifying opportunities? Are they moving them through the sales process? Are they crafting the most compelling solution? RAIN Sales Coaching will make sure they are and with the greatest success.
In going through our core two-day instructor-led sales coach training workshop, suite of online programs, and other components of the RAIN Group educational system, your team will learn to:
of companies do not believe their teams have the skills needed to manage and coach sellers.
Elite performers are 2.4X more likely than The Rest to agree that sales managers and leaders are effective at maximizing selling energy.
of companies do not believe their sellers manage their time, focus, and personal effectiveness well.
According to our Top-Performing Sales Organization research, only 3 in 10 companies agree that sales managers have the skills they need to coach sellers. This means that if you line up 10 sales managers, seven of them don’t have the skills to do their jobs effectively. This is the lowest of all the sales skills we studied.
Having a coach by your side is one of the most effective ways to improve sales performance. Yet it’s a skill most sales managers lack and most organizations can improve on.
Our sales coach training program will give your sales managers the knowledge, skills, and tools they need to coach sellers to top performance.
Our RAIN Sales Coach training is fueled by decades of experience working with sales teams and sales managers, and our own primary research including The Top-Performing Sales Organization, What Sales Winners Do Differently, and Top Performance in Strategic Account Management.
General coaching focuses on long-term development in which coaches ask questions and guide coachees to find the answers. We recognize the need for long-term development, but also know you need to sell more now. Our program focuses on what makes for successful sales coaching.
Training is not our focus. Behavior change is. We have a complete learning system focused on real behavior change and results that includes assessment, program customization, and robust reinforcement to ensure that skills are learned and applied. Learn more.
We take a blended approach to learning that drives real behavior change and results. Our programs include a mix of delivery options and components, including:
Learn how RAIN Group helped Toyota Fleet Management grow accounts through working with their sales managers to develop coaching skills.