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// Sales Training

Coaching for Action and Accountability

Coach your team for behavior change, productivity, and success.

Imagine your team is highly motivated, focused on the right activities, and executing at the highest level day in and day out. What would they achieve? What would your business be able to accomplish?

In Coaching for Action and Accountability, leaders and managers learn a proven process to help teams build effective action plans, become highly focused, and execute at the highest level.

Of The Rest (86% of research respondents), only:

34%
Hold themselves accountable for doing what they say they will
8%
Recover their focus when derailed from an activity
12%
Have written goals

Source: RAIN Group Center for Sales Research, Extreme Productivity

In Coaching for Action and Accountability, leaders and coaches learn the skills and tools needed to recognize unproductive habits like these and change them in themselves and their sellers—for good.

Coaching for Action and Accountability is a core part of our Execution Assurance process to change behavior and improve specific skills. You’ll launch a 90-Day Challenge with your team to implement new skills and maximize motivation, focus, and execution.

Watch the video to learn how coaching can transform your team's motivation and success.


Sustain Team Motivation & Execution

Learn how your managers can:

  • Build priority and action plans
  • Lead masterful coaching conversations
  • Drive team change and performance

Coaching for Action and Accountability Modules

With our selection of portable learning modules, we work with you to quickly design custom curricula with the content your managers need to coach for action and accountability.

module_icon Driving Team Change: Coaching for Action and Accountability
  • Define specific changes sellers on your team need to make to increase their success
  • Learn the keys to driving action and accountability with your teams
  • Build 90-day priority action plans for sellers to drive change and increase success
module_icon Motivating My Team to Take Daily Action
  • Learn 4 catalysts to ignite your team’s (and your own) proactivity
  • Teach your teams to 5x their productivity when they need to focus
  • Help teams to become impossible to distract
module_icon My Coaching for Action and Accountability Plan
  • Finalize specific actions your team needs to change to increase their success
  • Build My Coaching Plan to outline team actions needed to achieve exceptional results
  • Track and communicate progress, success, and results
module_icon Execute! Kicking off Coaching and Implementation
  • Support participants in the transition from the completion of the delivery of a training program to 90 days of coaching
  • Set clear expectations for participants’ 90 days of coaching: what to expect, what to do, what’s expected of them
  • Drive interest, intrigue, and engagement in 90 days of coaching 
module_icon Managing and Coaching for Accountability
  • Increase accountability with two major accountability devices
  • Learn to coach sellers to solve accountability issues as they arise
  • Solve the most common accountability challenge: lack of time

We offer a full curriculum of modules across the sales cycle from prospecting to advanced consultative selling, virtual selling, winning major sales, account management, and sales management. Learn more about our suite of sales training programs. east

The Top-Performing Sales Manager Model

coaching_for_action_and_accountability_model

Coaching for Action and Accountability is based on our Top-Performing Sales Manager model. In this program, sales managers are taught to cultivate the three ingredients adult learners need to change habits:

  1. Motivation: Motivate sellers to get out of their comfort zone and change key skills.
  2. Focus: Focus and time to plan, prepare, and practice.
  3. Execution: Enable consistent execution over time to build the muscle.

Training Modalities

Onsite Instructor-Led Training

Onsite Instructor-Led Training

Virtual Sales Training

Virtual Instructor-Led Training

hybrid_sales_training

Hybrid Training

self-study_sales_training

Self-Study+

Quote

[This program] isn’t something that’s sales specific, but it’s important to sales success. It was the best sales training we’ve ever had. You can see the team implementing it. You can see the behavior changes. By hosting virtual coaching sessions, we continued our discussions, made sure the changes and improvements everyone made were put into practice, and kept all of us accountable. The training was very out of the box. An extra bonus is that this training doesn’t just impact work lives, but also personal lives.

Nicole Louderback, Director of Commercial Sales, SAGE Publishing

Experience Success Like Our Clients

Sales & Enablement Leaders Foster Dynamic Culture of Learning, Driving Pipeline Growth and Cross-Selling

An industry leader in retail technology needed to enhance the coaching capabilities of its frontline sales leaders. The goal was to close gaps in coaching skills and help leaders develop coaching plans.
 
Through Coaching for Action and Accountability, their leaders learned to coach their team for long-term behavior change, productivity, and success. 
 
Following the initiative, 85% of leaders have implemented a coaching cadence and are hosting regular coaching sessions with their team. Of those, 71% are using a formal coaching plan.

Insights and Resources for Coaching for Action and Accountability

Transform Your Team with Accountability Coaching

Learn how RAIN Group’s transformational approach to training can drive long-term behavior change and sales results.


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