It seems like the world of sales is moving at a breakneck pace. Between new digital tools, hybridized sales teams, and economic shifts, it can feel overwhelming to keep up with everything. And it can be tempting to try to be everywhere and do everything at once just to stay competitive.
But choosing smart priorities is always better than reflexively latching on to the latest trends. 2022 saw many sellers and organizations focusing on the fundamentals: personalized prospect outreach, value-based selling, and better sales coaching. Whatever 2023 brings, sellers and sales managers can always find room for improvement.
To help, we’ve put together a collection of our top resources from 2022. Whether you’re a seller, in sales enablement, a sales manager, BDR, account manager, or a part of sales leadership, these free resources will help you start 2023 a step ahead of the competition.
2. [Article] Understanding and Building Sales Impact Models
Communicate the impact of what you’re selling and become a top priority for your buyers. Calculate the benefits of your solutions and develop a compelling impact case by going beyond simple ROI.
4. [Collection] 36 Sales Tools to Make Selling Simple
Be prepared for every aspect of selling with our collection of free sales tools. These frameworks, checklists, templates, and more are gleaned from years of experience to help you improve your skillset, standardize processes, and make the best use of your time.
6. [Article] The 6 Essential B2B Sales Funnel Stages
Align with your buyers throughout every stage of the sales process. Take an in-depth look at each sales funnel stage and its corresponding stage in the buying process to optimize your process and match communication with your buyers’ needs.
9. [Article] 30 Sales Training Ideas for Top-Performing Teams
Recurring training programs can refresh your sales team and improve their performance—but training needs to be engaging to get results. Mix and match these 30 sales training ideas to keep skill development fresh and applicable for your sellers.
We hope these resources can help inspire you to enact positive change in the new year! Here’s to a happy and successful 2023.