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For Your Objective
Fill the Pipeline Lead Sales Conversations Transition to Insight-based Selling Increase Win Rate Succeed Selling Virtually Win Major Opportunities Develop Sales Managers Coach Sales Reps Grow Your Accounts Improve Sales Margins Increase Sales Productivity Full Sales Training Curriculum

SALES TRAINING PROGRAMS

For Sales Professionals
Consultative Selling Insight Selling Strategic/Key Account Management Sales Prospecting Winning Major Sales Sales Negotiation Productivity Virtual Selling
For Sales Managers
Sales Management Sales Coaching Productivity Coaching for Action & Accountability
Our Approach
Sales Transformation Revolutionizing Training Delivery Virtual Training Sales Training Reinforcement Train the Trainer Online Training for Individuals & Small Teams

INDUSTRIES

For Your Vertical
Professional Services Banking & Financial Services Technology & Telecommunications Industrial & Manufacturing Life Sciences Other B2B Complex Sales

RESEARCH

Sales Insights
Sales Management Top-Performing Sales Organizations Sales Prospecting What Sales Winners Do Differently Strategic Account Management Virtual Selling Extreme Productivity Sales Negotiation

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Other B2B Complex Sales

Succeed with B2B complex sales.

The complex sale has a unique set of challenges. You’re often selling to multiple buyers, the dollar value of what you sell is high, and your products and services can be difficult to explain.

At RAIN Group, we specialize in helping companies who face complex sales unleash the sales potential of their teams.

Develop a Team of Top Performers

Organizations with top-performing sales teams have higher win rates, revenue growth, and sales goal attainment. We’ll transform the sellers on your team into top performers, and give them the skills they need to succeed in today’s sales environment.

Optimize Your Sales Organization

You may know there are opportunities to improve your win rates and grow sales, but seizing these opportunities and knowing where to focus is a challenge. We’ll analyze your sales organization, uncover your greatest areas for potential improvement, and build a roadmap for sales growth.

Grow Your Existing Accounts

A huge untapped opportunity in most organizations is growing existing accounts. We’ll teach your sellers how to successfully cross-sell and upsell the full set of your company’s capabilities and significantly increase account penetration.

How We Help

We help companies succeed with complex sales through:

Strategic Account Management

When it comes to sales growth, there’s often huge untapped opportunity to grow existing accounts. We can help you systematically uncover these opportunities and grow your accounts.

How We're Different

Expertise in B2B Complex Sales

We specialize in working with companies in the B2B space that face a complex sale. We know the unique challenges you face and teach sellers how to achieve the greatest success in sales by bringing their valuable advice to buyers.

Research-Based

Our training programs and methodologies are based on decades of experience working in B2B complex sales, along with benchmark research including What Sales Winners Do Differently, Top Performance in Strategic Account Management, and The Top-Performing Sales Organization.

Complete Learning System

Training is not our focus. Behavior change is. We have a complete learning system focused on real behavior change and results that includes assessment, program customization, and robust reinforcement to ensure that skills are learned and applied. Learn more.

"RAIN Group has provided us with a sales development pathway. They spent considerable time really getting to know our business, our processes, and our people. This meant that the training was fully customized and highly relevant to the participants in the workshop which really helped them understand where and how to immediately apply the tools and practices being taught."

- Gavin Jackson, Head of Sales, Toyota Fleet Management