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Selling Consulting Services

Objective: Improve business development skills. // Price: $199/month
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Explore our full suite of online sales training programs.

Make the transition from consultant to rainmaker.

Consulting has changed considerably in recent years, and while you probably didn’t start your career to spend your days selling, the reality is that if you don’t bring in new business, no one will.

That’s why we created Selling Consulting Services, a self-paced online sales training course built by consultants, for consultants. You’ll learn how to bring in a consistent flow of profitable new business while maintaining an active practice of clients. Plus, you’ll get downloadable tools and reference guides to use on-the-job. It’s a proven process that has worked for thousands of professionals.

Let us let you in on a little secret: as a consultant, you already hold the keys to revenue growth and a thriving practice. Enroll in Selling Consulting Services today and we’ll walk you through how to get there, step-by-step.

Click to watch a preview of one of the lessons >>



What Will I Learn?

Selling Consulting Services gives you knowledge and strategies that will profoundly impact your business development success, and allow you to win more deals and command higher fees. You’ll learn:

  • How to maintain your practice while keeping the pipeline full of qualified opportunities
  • A step-by-step method for leading masterful sales conversations
  • How to develop a killer value proposition that differentiates you and your firm
  • How to sell more with less buyer resistance
  • Follow-up techniques that turn prospects into clients
  • The real deal with objections and how to overcome them
  • What makes a winning proposal
Want to dig deeper into the content before taking the leap? Get the full details on each program module below.
Module 1
Module 2
Module 3
Module 4
Module 5
Module 6
Key Concepts of Selling Consulting Services

So you didn’t start your career in consulting to sell. However, at some point you realized that you need to sell and bring in your own book of business if you want to advance in your career. But you never learned how to do this. You’re not prepared for this. Not yet…

In this module, you'll learn

  • The unique dynamics of selling consulting services
  • How sales and marketing work together
  • Common mistakes consultants make and how to fix them
  • Why your clients want to pay more for your services
Developing a Value Proposition that Sells

All good business development starts with knowledge of your client. How do you help your clients? What value do you deliver? How can you communicate this value to clients? In this module, you’ll learn:

  • 3 keys to developing a winning value proposition
  • How to introduce yourself to prospects in a memorable way
  • How to identify and articulate the true value of your services
  • How to build enthusiasm for hard-to-describe services
  • How to uncover the hot buttons that drive clients to hire you, and keep buying
The RAIN Selling Methodology: From First Conversation to Close

For sales success you must have a process to follow. But not just any process will work for selling consulting services. RAIN SellingSM is a proven, research-based methodology designed to help you lead masterful sales conversations. 

You'll learn:

  • 5 essential tips to building real rapport and trust
  • Questioning techniques to uncover the full set of client needs
  • How to use stories to bring your conversations to life
  • Strategies for unseating an incumbent service provider
  • 4 ways to respond to price objections
  • What to do when the prospect stops returning your calls
  • What you need to know before every sales call
Crafting a Winning Solution and Closing the Deal

You’ve uncovered needs, developed great rapport with the prospect, and you’re sure you can help them accomplish their goals. Now it’s time to develop the solution, present, and close the deal. In this module we’ll cover:

  • How to avoid the most common proposal mistake
  • How to get premium fees for your services
  • What it takes to win the deal
  • Tips for mastering the close
Filling the Pipeline with Qualified Leads

Buyer attention spans are short, decision makers are hard to reach, and there’s 100 times more noise and clutter than just a few years ago. It takes more than networking and referrals to maintain a healthy pipeline of qualified leads. In this module, you'll learn:

  • 3 keys to identifying profitable prospects
  • How to get in front of hard-to-reach, C-level decision makers
  • Cold calling dos and don’ts
  • Secrets to lead nurturing without being a pest
Planning for Success

All's for naught if you don't have a plan and hold yourself accountable to it. In this module, we’ll provide you with two powerful tools that will help to put you on (and stay on) a winning track. You'll learn:

  • How to create an action plan to achieve your goals
  • A goals ritual to help you stay on track
  • How to make your next sales conversation a success
  • How to sustain your hustle, passion, and intensity for selling

“Selling Consulting Services is great. I had never used a formal goal planning tool and I did so in DEC/JAN to prepare for the year ahead. I set a 30% growth goal for my revenue target and thus far I am meeting my growth target (AND in fact exceeding it).”

- Randy Herrera, Client Partner, Global Management Consultancy

“Selling Consulting Services with RAIN Selling has given me greater confidence and comfort with selling my services. The program structure and tools are logical and practical, and have helped me learn how selling can be a natural extension of who I am and what I have to offer. Additionally, it allows me to go at my own pace, which given an already busy schedule, is a huge plus. This program is really enjoyable and valuable.”

- Jeremy Bromberg, Bromberg LLC

 “Program Leaders John Doerr and Mike Schultz helped grow my company's sales at a double digit pace in past years. After building out an impressive suite of interactive content with The Sales Mastery Program and successfully putting thousands of sellers through the program, I can confidently say it's the best, most efficient way to improve sales skills and grow revenue.”

- Mike Cooch, Founder and CEO, Kutenda

What Does Membership Include?

25+ Training Lessons

All content is available in video, text, and mp3 audio to consume at home or on-the-go, at your own pace.

Downloadable Tools & Checklists

Learning happens by doing. Our practical tools help you apply what you learn right away.

Library of Monthly Q&A Coaching Calls

You get access to our library of Q&A coaching calls with our program instructors on sales topics covering the entire sales process.

Case Studies & Role Plays

Visualize the program techniques in action with real-world examples of sales successes in every module.

Simulation Game

Put your new skills to the test in this two-part sales game and get feedback on any missteps.

Access to Research

Get access to exclusive content from the RAIN Group Center for Sales Research.


Who should take this course?

Professionals in consulting, accounting, technology, and other professional services industries of any experience level looking to improve their business development skills. Whether you’re new to selling or a seasoned veteran, this program will give you the knowledge, tools, and strategies to become a rainmaker.

How long does it take to complete the course? Are all lessons available at once?

All program content is available and accessible on-demand as soon as you sign up.

There are 6 modules with 27 lessons total, each lasting approximately 20 minutes. When completed at our recommended pace of 2 lessons per week, you’ll finish the program in just 4 months.

However, if after completing the lessons you would like continued access to the Q&A Coaching Calls and program content, you are welcome to stay subscribed as long as you’d like.

Is the content downloadable?

Lessons are available to view and download in text, video, and mp3 audio for your convenience and learning preference. The program tools and resources are also yours to download and keep to reference whenever you like.

What’s the cost?

Typical business development training programs cost thousands of dollars, require travel, and often teach you strategies that simply don’t work in the world of consulting today.

Tuition for Selling Consulting Services is $199/month, and you’ll be making an important investment in your business to achieve breakthroughs in your sales success. You’ll make this investment back many times over in just your first sale.

Please note that the program is a monthly recurring subscription. Once enrolled, your credit card will be billed automatically every 30 days until you notify us to cancel.

How does the 30-day, money-back guarantee work?

We think you’re going to find the program content compelling and the tools invaluable. If you don’t agree, notify us within your first 30 days of membership and we will be happy to refund your payment, no questions asked.

I want my team to take this course. Do you have group rates?

We offer discounted rates for groups of 5 or more. If you have a team that would benefit from Selling Consulting Services or are interested in bringing the program on-site, contact us for more information at rainselling@raingroup.com or call 508-405-0438.

Enroll Now for $199/Month

Whether you’re new to selling or a sales veteran, our Selling Consulting Services online sales training will help you improve sales conversations, strengthen customer relationships, and win more deals. Click below to enroll now. 
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