Prospecting is the source of many an endless debate. One where you're not quite sure what works, what doesn't, how much time you should be spending on it, or what success even looks like.
That's why we undertook our Top Performance in Sales Prospecting research. Our goal was to find out what works and what doesn't in sales prospecting—according to both buyers and sellers.
The study included 488 buyers representing $4.2 billion in purchases across 25 industries, and 489 sellers who outbound prospect. Findings include:
We analyzed results across Top Performers—those with the best prospecting results—to bring you data-backed tips, recommendations, and takeaways that'll immediately transform your prospecting efforts.
In the report, you'll get:
Fill out the form to the right to download the report.