66% of respondents agree that people in their organization don’t dedicate enough time or energy to prospecting, according to our Top Performance in Sales Prospecting research. Beyond that:
- 50% said it's challenging to get into prospecting mode
- 56% said they procrastinate when it comes to their prospecting activities
- 66% said that prospecting is the least appealing part of what they do in sales
However, successful prospecting means stronger pipelines, more qualified opportunities, and increased closes. If you're one of the many that avoids prospecting, or if you just want to lead more productive conversations with leads, this deck can help you change your mindset about prospecting.