The challenge of business services sales is unique: you’re selling something intangible. Buyers cannot see or touch it, sales requires prospect education, relationships are crucial, and buyers have to be convinced of the value of working with you and your company.
We can help. Whether you’re selling marketing, research, logistics, shipping, HR, or printing, RAIN Group can give your team the B2B sales training they need to sell business services and produce a huge difference in your overall sales results.
We’ll teach your team the skills they need to succeed with B2B sales and bring in a predictable flow of profitable new business.
We’ll establish a sales culture across your entire company that revives sales enthusiasm, energy, and results.
Your team will learn how to tap into account growth opportunity, cross-selling and upselling your company’s capabilities to maximum effect.
Here are just a few ways we help with B2B sales training, coaching, and consulting:
We’ve worked with a broad range of business services clients to help them improve sales results and develop a team of Top Performers. We speak your language and teach sellers how to bring their valuable advice to buyers.
Our training programs and methodologies are based on our work in business services sales, along with benchmark research including What Sales Winners Do Differently, Top Performance in Strategic Account Management, and The Top-Performing Sales Organization.
Training is not our focus. Behavior change is. We offer a complete education system focused on real results including assessments, program customization, and reinforcement—all designed to ensure the learning sticks. Learn more.
Learn how RAIN Group helped Toyota Fleet Management grow accounts through developing the coaching skills of their sales managers.