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Complimentary White Paper: 5 Keys to Maximizing Sales in Existing Accounts

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Written by Erica Stritch
Vice President, RAIN Group

How many of your accounts take advantage of your full suite of products and services?

How much more could you be selling to your existing accounts?
10%? 20%? 50%? More?

What effect would that have on your bottom line?

Growing existing accounts is a huge, untapped opportunity. In our research, we found that high performers in strategic account management have significantly higher revenue growth, profit growth, and client satisfaction compared to the rest.

In 5 Keys to Maximizing Sales in Existing Accounts, RAIN Group Presidents Mike Schultz and John Doerr share what high performers do differently than the rest and 5 of the key areas where most companies have significant room for improvement.

Specifically, you'll learn:

  • Why the relationships you have with your current accounts may not be as solid as you think
  • The top 3 performance differences between high performers and the rest
  • The 8 account management roles that are necessary to successfully grow existing accounts

Watch your relationship strength and profits skyrocket when you utilize the knowledge in this must-read report.

Download 5 Keys to Maximizing Sales with Existing Accounts Now.

Topics: Strategic Account Management